our product is the process, the human connection,the creative experience…
we just happen to craft coffee.
My name is Michael Russo and I am a COFFEE PEDALER.
I pedaled my first batch a few moons ago and it went to flames, hence our name, and roasting became my addiction. A relentless pursuit of the perfectly toasted bean.
2000 roasts and counting and we’ve got the hang of it. In a world obsessed with speed I find comfort in the slowness. For me it’s bigger than coffee, it’s the preservation of an art and craft. It’s the sights, the sounds, the smells, the heat from the fire, the feeling of the process. Mostly it’s the excitement of surprising people with delicious coffee, crafted with traditional style equipment.
If you find yourself in our neck of the woods make sure to get in touch. You haven’t experienced pedal-powered and wood-fired coffee like this before, and I can't wait to share it with YOU!